Our CEO, Stuart Forrest, was invited this week to speak on a panel at DISCOP Africa. The panel on African Animation was shared with Strika CEO Richard Grenville, and EVCL founder Adamu Waziri, and moderated by Animation SA volunteer,and Khumba Animation Lead!) Daniel Snaddon. The panel explored some of the recent successes and ongoing challenges of animation in Africa. Asked what defined African animation, Forrest replied: “If it’s made in Africa, it’s African.”
The discussion highlighted the success of Zambezia worldwide, emphasising that the Triggerfish film was now the most successful South African owned film in thirty years. “If there is ever going to be a South African film that penetrates the mainstream cinema stage worldwide, it’s highly likely it’s going to be an animated film. Animation has the ability to transcend cultural barriers and overcome many of the challenges that face live-action films.”
Defending the use of Hollywood-based actors, Forrest acknowledged that the choice to go to Hollywood was difficult. “But considering that only 4% of our revenue model comes from Africa, we need to be thinking globally about how to make the product internationally as entertaining as possible. On Zambezia we auditioned 1,000 people from South Africa and 1,000 people from Hollywood, and we chose the voices that best fit the character we were casting for. In most cases, the Hollywood actors extensive experience shone through. “ Besides, South Africans will also be able to watch Khumba in Afrikaans or Zulu and Triggerfish aims to dub their films into more African languages in the future.
In a panel later that day, Copper Monkey director Charlie Frost used Khumba as a great example of a winning brand partnership, citing the Wimpy collaboration where the quick service restuaurant chain launched a highly successful campaign coinciding with the release of Khumba. Copper Monkey secured promotional partnerships for Khumba with Green Cross, Virgin active and Nal’iBali.
Experience the essence of Afro Optimism when SA is represented at the Absa VUKA Showcase this year in East London. Taste, listen to, and see the talent and creativity streaming out of the borders of this ever-developing country. Over the weekend of Nov 1-3 Triggerfish will be attending the inaugural event as part of the Vision showcase Programme. Producer Mike Buckland will be discussing the making of Zambezia while director Anthony Silverston will talk about Khumba. Animator and Shot Supervisor Kane Croudace will also be on hand to demonstrate the animation software. Says Buckland “Triggerfish is excited to be represented at an event with the positive theme of Awakening Afro Optimism since this aligns with our greater vision to portray a positive vision of Africa and its talent to the world.”
For a full line up of presentations, visit http://absavuka.co.za/
Khumba tells the story of a zebra who is born with only half his stripes. When he is blamed for the lack of rain by the rest of his superstitious herd Khumba embarks on a journey across the Karoo in search of a magical watering hole where legend says the first zebras got their stripes.
Two of the movie’s stars; Khumba the half-striped zebra, and Mama V – the overprotective but bighearted wildebeest visited pre-primary schools in Gauteng and the Western Cape, delighting kids and teachers alike with a 15 minute industrial theatre show, giving the audience a small glimpse into their lives by showcasing the fun they have as friends growing up in the beautiful Karoo.
Khumba, the 3D South African computer-animated adventure comedy film due to be released on 25 October, premiered at Ster-Kinekor’s The Zone in Rosebank, Johannesburg on Wednesday 16 October, and at Tyger Valley in Cape Town on 17 October. Both premieres were family events and were well attended by guests and their children.
“The kids had loads of fun meeting two of the characters from Khumba – Khumba himself and Mama V,” says Helen Kuun, CEO of Indigenous Film Distribution, which is distributing the film in South Africa.
Mike Buckland was recently invited as guest speaker at the 2013 Standard Bank Programming Olympiad Awards. Created in 1984 to encourage and reward students’ aptitude in information and communications technlogy, the Olympiad is one of the oldest and and largest of its kind in the world.
Mike spoke about the development of Triggerfish’s two animated feature films Zambezia and Khumba, highlighting the delicate balance of art and science required to create high-end animation, and described how they recognised that identifying and making use of skills in programming and software development were critical to the success of the studio.
Triggerfish is pleased to be involved in various events at the first ever Open Design CT festival. The annual event is a citywide cross-disciplinary celebration and sharing of design and design-thinking. Taking place from 21 – 31 August, this inaugural 10-day event creates an educational, informative and inclusive platform where through design and its numerous disciplines, it aims to galvanise Cape Town’s community to openly share their design with each other, raising awareness to the significance and relevance of design today.
Kelly Dillon who headed up digital media at Triggerfish spoke at Pecha Kucha volume 25. The idea of this monthly event is for speakers to present something about which they are passionate using 20 images displayed for 20 seconds each. Kelly spoke to the crowd of almost 700 which filled Cape Town’s beautiful City Hall about “finding the fun” in businesses and products using the concept of “gamification”.
Wayne Thornley, director of “Adventures in Zambezia” will speak at “Talk 100″ where industry professionals share their experiences and expertise with the public and young emerging designers. The session takes place August 30 August, 10:00 to 12:00 at the Cape Town City Hall Events Room. Wayne will present alongside Shy the Sun showcasing work and discussing the value and impact of using imagination, illustration, animation and storytelling in the commercial market and world of animated movies today.
An exhibition of some artwork from Zambezia will also be on display.
During our trip at Annecy, the fine folk at Focus on Animation caught up with us and caught a sneak peak of Khumba. If you can read French, here’s their review (7.5 out of 10) and if you’re interested in hearing more directly from the team, catch the interviews featured below.
Khumba review on page 76
Twelve members of the KHUMBA crew made their way to the beautiful town of Annecy for the chance to see years of their work up on the big screen for the first time where it screened in competition at one of the world’s longest-running and most prestigious animation festivals.
Annecy 2013 – tickets, Khumba in the press room and posters of our CEO Stuart Forrest.. No wait, that’s not what he looks like. He’s a bit taller.
Last month, Stuart Forrest, CEO of Triggerfish, spoke at Net Prophet - Africa’s largest entrepreneurship, innovation and start-up event. He talked about the story behind Triggerfish’s humble beginnings and ambitious plans.
You can watch his talk here:
Or read Design Indaba‘s summary of his talk on how seven ordinary things you learned at kindergarten can lead to one extraordinary result.